What is the science behind visual marketing and how does it connect a potential buyer with a listing? Over the past two decades, our society has shifted in a big way to becoming visually [...]
Let’s talk technology for a moment. In the real estate industry, technology has helped us grow leaps and bounds in terms of getting your message out there and the way it is presented. Some 20 [...]
They say it takes a village to raise a baby – well it takes a team to sell real estate. No longer is it realistic to assume a single realtor is able to take on all of the responsibility of [...]
Every minute, 100 hours of video are uploaded to YouTube. It is a popular platform, with billions of active users. It has become the ‘turn-to’ social media platform with people enjoying a range [...]
If there is one thing Sona Visual knows about realtors, it is your propensity to be ahead of the curve. There is nothing a realtor dislikes more than a client or competitor knowing something [...]
The residential real estate market in Calgary has experienced a slow recovery, which has sustained the current cold market conditions. When the real estate market is slow, small detriments or [...]
As a realtor, you know your chosen career requires you to wear many hats: negotiator, customer service agent extraordinaire, sales rep, translator of legalese and more. But did you know that now [...]
A “do-it-yourself” attitude can be useful in many situations in life, but when it comes to property listings, it’s usually best to leave it to the professionals. You may think that your [...]
Real estate videos are a must in the industry today, but creating well-executed property listing videos is definitely a skill that isn’t easy to master. As a realtor, you don’t have to go about [...]
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